In the first three months of 2014, Porsche AG sold more than 38,500 vehicles to customers, which beat the 2013 first quarter of 37,009 vehicles. Over the remainder of the year, Porsche anticipates further growth with the introduction of the new Macan, which is now available at Porsche Dealers in Europe and the Mideast.
“In the first quarter we're above last year's good figures in every market,” says Bernhard Maier, Member of the Executive Board Sales and Marketing of Dr. Ing. h.c. F. Porsche AG. “That says a lot about the great appeal of our brand and the attraction of our products. We are now turning over a new leaf with the Macan. On the occasion of the market launch in Europe last weekend we welcomed tens of thousands of customers, potential customers and enthusiasts of the brand to our Porsche Dealers.”
From January to March 2014 Porsche recorded growth in every region. In China, 9,885 new cars were sold to customers, an increase of 11.8% compared to last year’s first quarter. The US achieved sales of more than 10,136 units, a 5% gain over 2013. Globally, more than 6,600 Porsche Panamera’s were sold to customers, equating to a 17% increase compared to 2013.
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