Porsche Cars North America, Inc. (PCNA), announced today sales of 3,327 vehicles for August 2013, an increase of 10% over the same month last year and a record August in the history of PCNA. Year-to-date, Porsche has sold 28,456 cars in the U.S., an increase of 28% over last year’s sales (22,279).
“Announcing a historic sales month is always a great way to start a new position,” commented Joe Lawrence, Executive Vice President and COO, Porsche Cars North America, Inc. The former President and CEO of Porsche Cars Canada, Ltd., Lawrence joined the U.S. sales organization of Porsche on September 1. “With the new Panamera line in our dealerships this month, we are confident that we will maintain this strong pace going into the fall season,” he added. “We are particularly excited about the arrival of the Panamera S E-Hybrid in November, the very first plug-in hybrid in the luxury segment, which will provide further momentum to our second-generation Gran Turismo.”
Setting the pace was the Cayenne model line, which sold 1,435 units, up 6% over last August and a 40% increase year-to-date. Combined Boxster and Cayman sales were 669, compared to 394 in August 2012 ( 70%). For the year, the mid-engine sports cars are up more than 200%. The 911 line remained strong with sales of 769 units, an increase of 22% over the same period last year ( 12% YTD).
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